Ana Paula Assis was appointed General Manager for IBM Europe, Middle East and Africa (EMEA) on January 2022. In this role, she is responsible for IBM’s business operations, driving revenue growth, client satisfaction and employee engagement in a region with more than 100 countries.

An executive with more than 25 years of international experience in the Information Technology market, Ana Paula Assis is an eminent leader in strategic business development, transformation and change management in multicultural environments.

Ana Paula was previously General Manager of the Client Transition Office supporting more than four thousand clients in the process of transitioning their services to Kyndryl. Before this, she was the General Manager for IBM in Latin America, where she drove sustained growth and increased market share. She also held multiple positions in the USA and China.

Ana Paula Assis is a member of the board of Junior Achievement Americas, one of the largest philanthropic organizations dedicated to inspiring and preparing young students to become entrepreneurs. In 2018, she was recognized as “Personality of the Year – Digital Transformation” by Institute Learning & Performance. In 2019, as the Executiva de Valor IT/Telecom by the newspaper Valor Economico, Forbes most powerful women Brazil, and Forbes Best CEOs Brazil. In 2021, she joined the list of the top 100 executives with best reputation in Brazil according to MERCO.

She graduated in Computer Science and holds a post degree in business management by FGV and an MBA by Fundação Dom Cabral.